Customer Journey Planning
£1,200.00
Success in business comess from successful conversations
Have more successful conversations with your clients and turn strangers into prospects, prospects into clients and clients into freinds by understanding their journey. Use your experience to work through what this looks like from their perspective and think about how you:
S - start the conversation
U- build understanding through the conversation
C - captivate their interest
C - get their commitment
E - execute on your promise
S - satisfy them every time to build trust.
S - start a new conversation
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Product Details
Client Empathy Mapping
Go beyond client profiling and look behind your marketing personas to consider their needs, goals, and problems. Take an outside-in client centric approach. We deliver up to four empathy maps through this workshop.
Mapping their Journey
Map the journey of each client type by starting the conversation and understanding their needs, goals, or problems. Consider captivating their interest, so they can commit to your relationship and purchase.
Client Journey Plan
We create a Client Journey Plan which informs your marketing approach and suggests the ZOHO tools that will be most effective in delivering it.